Google Analytics and Google Tag Manager

Subodh.K.7124

Hi ,

Has anyone used GA4 and GTM to get the brightspace data and able to get granular info like tools usage, nav bar usage, course access and cohort comparision.

Thanks

Abrar.S.661

Hello Subodh,

Thanks for reaching out. I am posting on behalf of D2L and not a client so although I am unable to speak from a client perspective, I wanted to ask if there were any issues you were encountering or a particular question you have?

If you haven't already viewed this article, I am sharing our communication article that discusses the Google Analytics Integration for Brightspace that may help answer some of your questions.

https://community.d2l.com/brightspace/kb/articles/23673-google-analytics-integration

Best regards,
Abrar

Subodh.K.7124

Hi Abrar,

Thanks for your response. I have already done the integration on LMS side and by only doing that, GA4 captures the data (ie page link /page loaded) . I want to use Google Tag Manager so that it can capture the course level /cohort level data/ Nav Bar usage/widget usage which can then be visualized in Google Analytics Dashboard.

But playing around in the Google Tag Manager, its much complex and not straightforward. Wondering if any university or college has implemented this before so I can have an idea on how to set it up in Google Tag Manager.

Kind Regards,

Subz

Abrar.S.661

Hi Subodh,

Thanks for your reply. I wanted to confirm, have you integrated the Tag Manager ID in Brightspace?

If you've been successfully able to connect the Google Tag Manager could you share what specifics in the Google Tag Manager that you are having trouble with and share any screenshots that may help? This may provide additional context for other users who have used Google Tag Manager.

I am also sharing a resource on Google Tag Manager from Google, that you may find helpful: https://support.google.com/tagmanager/topic/14598641?hl=en&ref_topic=12403939,3441645,2789291,&sjid=4136689188256497021-NC

Best regards,
Abrar